New Guide Suggests How Independent Authors Can Use Blogs

“Blogging 101 for the Independent Author” is the title of a new Bookbaby resource guide for self-publishing authors.  Written for newcomers to blogging, the book talks about ways to:

  • get exposure for your book on existing blogs
  • start your own blog
  • use your blog to promote and sell books

Cover Blogging 101 BookAlso discussed is how to attract readers to your blog by making your blog easy for readers to share the link with their friends and colleagues.

“Blogging 101” can be downloaded free from the Bookbaby website.

What’s interesting about the “Blogging 101” guide is that it’s actually an excerpt from a longer book: “55 Ways to Promote and Sell Your Book on the Internet” by marketing guru Bob Baker. Baker is a full-time author and independent publisher who has developed a niche writing and speaking about music marketing, and self-promotion for songwriters, musicians, and bands.

In “Blogging 101,” Baker points out that blogging can help you earn better search result positions: “Google and other search engines love blogs because it gives them more content to categorize, and it demonstrates which sites are active and growing. The more active and relevant your blog is, the greater your chances of ranking higher in search results.”

About Bookbaby

Bookbaby is the e-book publishing offshoot of CD Baby, the world’s largest digital distributor of independent music.  CD Baby helped level the playing field between do-it-yourself musicians and major labels by opening worldwide distribution channels to unsigned artists. Now , Bookbaby is helping to level the playing field for independent authors by providing ebook conversion and distribution services.

LINKS

Blogging 101

Bookbaby: How It Works

55 Ways to Promote and Sell Your Book on the Internet

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