PHOTOGRAPHERS. If you want to learn the fundamentals of filmmaking, check out the “Get In Motion” tour conducted by CineStories. Led by Jeff Medford and Ross Hockrow, the seminar will teach you how to use your artistic talent, training, and equipment to also make moving images.
Whether you want to learn how to make films yourself for your clients, or plan to hire someone else to make them for you, understanding the fundamental principles will allow you to contribute to the final finished film and filmmaking process.
The Get in Motion Seminar Tour kicked off Sept. 19 and is scheduled to make stops in more than 35 cities until the end of November.
During the 4-1/2 hour seminar, the instructors show examples of specific films you can make right now, including:
- web commercials
- wedding films
- birth-announcement films
- family films
- senior music videos
- films for events
They will also discuss fundamental filmmaking techniques, what gear to acquire, and how to use it. Some of the specifics you will learn include:
- Why purposeful storytelling is the most important aspect of filmmaking
- Techniques that can enhance the story and move it forward.
- How to “see the story” before you start shooting.
- How to create the intrigue necessary to keep viewers engaged.
- How to choose lenses, camera movements, and cuts that lead back to the point of your story.
- Techniques for creating the types of emotions you intend your viewers to feel.
- Why your camera moves tell the viewer how to interpret the scene.
- Why the proper selection of lenses will enhance your ability to create emotion.
- How to record clean audio and mix it properly during post-production so viewers can pay attention to your story and not be distracted by an imperfect soundtrack.
- Why the quality of your audio should make the quality of your footage.
- Why editing doesn’t have to be as complicated as you think.
- How to use cut points and transitions, line up audio, add text and graphic elements, make basic motion enhancements, add a music soundtrack, and correct color.
If your clients haven’t asked you to provide video services yet, chances are they will soon. Over the next three years, spending on video advertising is expected to swell from $1.97 billion to $4.71 billion. Plus, tens of thousands of companies (big and small) will be using video content on their websites, to tell the stories behind their products and services.
To see examples of the types of films CineStories has produced, visit their website. And don’t forget to watch the very amusing trailer on the Get in Motion Tour website.