Add QR Codes to Public Displays of Your Art

ARTISTS. PHOTOGRAPHERS. Displaying art prints and photographs in high-traffic public settings such as restaurants, cafes, hotels, and salons can be an effective way to have your work seen by more people. And when you hang a label with your website URL near the displayed art, you can attract new visitors to your online galleries.

Immediatag, a new company in Austin, Texas, has developed a way for you to increase the marketing power of your public art labels by adding a QR code to the label displayed with each art piece. When people scan the QR code with their iPhones or Android devices, they can see a mobile-optimized landing page with additional information about the displayed work.

The mobile landing page will contain a clean image of the piece, as well as pricing information, contact details, and other information such as how and why the art was created.

Immediatag’s analytics enable you to track how many times the label was scanned and how many visitors come to your website as a result of the scanned QR code. If you haven’t gotten any new traffic or scans over a certain period of time, consider placing your art in a new location.

You don’t need any programming skills to use Immediatag. You can use point-and-click tools and simple forms to generate both the codes and the landing-page content. The Immediatag dashboard makes it easy to upload, insert, and format images and video for your mobile landing page.

To learn more about the pricing plans (starting at $9.95/month) and the 30-day free trial offer, visit the Immediatag website. On the “Contact” page you can sign up for a half-hour demonstration webinar during which you can submit specific questions.

LINKS

Immediatag

Blog Post: Hey Artists! Get Your QR Code On!