Business Conference for Artists and Art Fair Professionals

2012 Arts Festival Conference PosterTo learn more about how to sell art through arts festivals, check out the 2012 Arts Festival Conference scheduled for Thursday, September 6 and Friday, September 7 at the Avenue Crowne Plaza Hotel in Chicago.

Presented by ZAPP®, the Arts Festival Conference offers business-development sessions for both arts-festival organizers and visual artists. This program for the 2012 Arts Festival Conference features sessions on:

  • Storytelling with Data
  • Building Your Brand
  • Ingenious Innovation: What Shows Do Right
  • Art Business for Artists
  • How Public Art Can Benefit the Arts Festival and Artists
  • Tech Trends and New Tools to Benefit You

During the Symposium session from 9 am to noon on Friday, you can listen in on a high-level panel discussion of art-business trends and industry changes, cultural policy and the larger arts and culture landscape, and inventive ideas.

On Friday afternoon, a public portfolio critique session will give you a behind-the-scenes view of what happens after you submit entries to an arts festival. A mock jury of art professionals will discuss image submissions in terms of composition, technical presentation, artistic presentation, or image quality.

All artists and art-festival administrators are welcome to register for The 2012 Arts Festival Conference. You don’t have to be a ZAPP® user to attend. Special day-pass rates are available for Chicago-area residents. Register now at

About ZAPP
ZAPP is an online application and adjudication system that was launched in 2004. More than 500 art shows and cultural events now use ZAPP to manage their application, administration, and jury processes online. More than 60,000 visual artists are currently registered with the ZAPP system.

ZAPP is managed by WESTAF, a non-profit arts service organization dedicated to the creative development, advancement, and preservation of the arts regionally and through a national network of clients and alliances.


The 2012 Arts Festival Conference

About ZAPP

About WESTAF (Western States Arts Federation)