Full-time, freelance creative professionals who have the skills, multicultural awareness, and desire to work on global advertising and marketing projects should check out the innovative freelance job marketplace established by Creative Professionals Worldwide (CPWW).
Creative Professionals Worldwide is a web-based community of 800+ creative professionals in more than 45 countries. Members of the CPWW community represent more than 75 nationalities. Many have lived and worked in more than one nation.
Currently, most members have skills in graphics, photography, architecture, digital media, industrial/product design, video/motion, and writing. But the site also welcomes creative pros with skills in event management, social media, printing, illustration, packaging, project management, music and sound design, art, and branding.
Through the job marketplace on the Creative Professionals Worldwide website, companies can hire prescreened creative freelancers in countries around the world for global marketing projects and ongoing initiatives. Multicultural freelancers can help clients ensure that planned creative projects have multinational, cross-cultural appeal.
Last week, I enjoyed a Skype conversation with the site’s founder Vanessa Moulédous in Paris. Before starting CPWW, she worked on global branding projects for a design agency in Paris. She started building an active worldwide community of creative professionals while living in Sydney, Australia and Copenhagen, Denmark. Now that she has returned to Paris, Vanessa is devoting her time to raising awareness of CPWW among creative freelancers and the global brands and agencies who can benefit from hiring them.
While the CPWW community is open to students, Vanessa said the job marketplace isn’t really geared for the part-time freelancers or hobbyists who bid for paying jobs through sites such as Odesk and Elance. While these sites offer an affordable way for small companies and solopreneurs to get help with specific, short-term tasks, these all-purpose freelance sites aren’t the most efficient way for agencies and corporate clients to find the super-skilled, dedicated creative professionals needed for larger branding and marketing projects.
To apply for freelance jobs posted on CPWW, you must have the types of business licenses and professional liability insurance that most agencies and global corporations require their contractors to have.
Another differentiator of the CPWW freelance marketplace is that it taps the collective wisdom of experienced creative pros to help clients find the best-qualified candidates. Instead of relying on human-resource generalists to judge which creative professionals might be best for a specific project, members of the CPWW community who have five or more years of experience in a given field can evaluate the qualifications of applicants for relevant assignments and privately recommend the candidates they believe are best qualified.
After the CPWW community recommends three top candidates, the hiring company can interview them and choose the individual they feel would be the best fit for their creative team.
As a creative professional, there are two ways to earn money from participating in the CPWW freelance job marketplace. First, you may get opportunities to work with big, global enterprises that can be difficult to sell services to on your own. Second, if you help the community evaluate and pre-select potential candidates for specific jobs, you can earn monetary rewards if your recommended candidates succeed.
Members of Creative Professional Worldwide envision building a globally integrated creative industry in which creatives are multi-skilled and the richness of the creative projects comes from the mix of expertise and profiles. If this concepts appeals to you, watch the video below, visit the website, and join the community!
Join the Community!
Even if you aren’t seeking freelance work, you can still benefit from joining the community. Through Creative Professionals Worldwide, you can network with your counterparts throughout the world, share experiences, and ask for help. In some cities, community members are organizing face-to-face get-togethers.