DESIGNERS. ARTISTS. If you sell art, jewelry, ceramics, clothing, 3D-printed objects, or other products on eBay, Etsy, or your own website, a great photograph of your merchandise can definitely increase its sales appeal. In fact, color-accurate photographs are particularly important to customers searching for wardrobe accessories or home or office decor.
On Thursday, December 12, X-Rite, Bowens, and Sekonic are sponsoring a free webinar “Sell More Online with Great Product Photography.” The one-hour session will start at 1 pm EST and be led by photographer Joe Brady.
From set-up to capture to edit, Brady will explain how to photograph small products for online display. Joe will demonstrate the new Bowens Streamlite Cocoon Kit that makes producing pro-quality photographs simple and consistent.
You will learn how a Sekonic L-308S Light Meter can help you get perfect and consistent exposures every time. Then, by including X-Rite’s ColorChecker Passport in your test shots, you can create a custom profile for the lights you use so that every item perfectly displays its full color.
If you use Adobe Lightroom, you can shoot your product photos directly into a laptop and have the color and white balance automatically adjusted. With one click of the mouse, the appropriate size JPEGs for online display will be sent off to an image folder.