Idomoo, a leading provider of Personalized Videos, has launched its Dynamic Storybuilding Suite as part of the Idomoo Personalized Video (PV) Cloud Platform. This will allow agencies and marketing teams to easily create personalized videos on their own. The new solution bundles all of the steps in the process (creative, design, animation, rendering, and distribution) into an easy-to-use system for automating and streamlining the personalized video creation process.
“Personalized video has been proven to significantly increase customer engagement and conversion results across many industries and we are now bringing this capability to every business,” said Yaron Kalish, Co-Founder and CEO of Idomoo. “We are using our vast industry knowledge to automate the personalized video creation process, allowing marketers to reap the benefits of this technology while eliminating the numerous pain points involved in the process.”
More than 50 creative agencies used the beta version of Dynamic Storybuilding Suite to independently build thousands of personalized videos that can deliver exceptional customer experiences to their clients. Among the agencies already working with the Idomoo Cloud platform are Ogilvy, RAAP, Switch Video, DDB and Pink Banana, who have created videos for brands such as T-Mobile, Cadbury, BBVA, Hubspot, Coca-Cola and more.
“Idomoo’s platform has enabled our agency to provide our clients with the ability to communicate with their customers and user base in a manner which allows them to foster a deeper personal and emotional connection,” said Russell Garn, Associate Creative Director of RAPP (an Omnicom company). “Our agency worked with Idomoo to create the award winning campaign for Barclays and we look forward to leveraging Idomoo’s technology in order to build future campaigns.”
The Storybuilding Suite allows businesses of all kinds to change the way they interact with their customers through its ability to tell adaptive stories, applying business logic to decide which scenes will be shown and in which order. Idomoo’s Storybuilding Suite features an advanced Web-based wizard tool to build and customize the video as well as choose ready-made video scenes that are ready to be plugged in to the video flow; an After Effect plugin to build additional scenes; Data Integration allowing for data upload from any data source; the Idomoo Player for optimized experience from mobile and desktop; and a Landing Page Builder that offers easy configuration of the destination landing page.
The Dynamic Storybuilding Suite is part of Idomoo’s next generation Video Cloud Platform, which also includes Idomoo’s Full Service personalized video offering and Dynamic Video Ads, as well as Video Templates.
Tips, tricks and documentation for using Idomoo’s PV Cloud are included in Idomoo Academy, an online knowledge repository.