Designers and visual communicators with skills in creating augmented reality experiences will find opportunities in a variety of fields, including marketing, packaging, entertainment, gaming, training, and education. For example, the education technology company Experience Real History™ is using augmented reality (AR) to help change how students learn about history.
The Experience Real History: Alamo Edition is a series of interactive AR products that give users the power to visit the Alamo as it was in 1836. The products include two sizes of an AR-enabled Reality Board™ and interactive AR trading cards.
Audiences who view the 3D augmented reality board through a free app on a smartphone or tablet can launch a 3D animated diorama and immerse themselves in history like never before. Thanks to stunning 3D photorealistic recreations, users can create their own personal journey through the Alamo. You can watch the epic battle unfold from different angles and proximities.
The colorful, two-sided AR trading cards feature key figures in history who “come to life” in 3D with full 360-degree animation when used with the free app. The cards provide facts about Alamo defenders such as James Bowie, William Travis, and David “Davy” Crockett, and Mexican Army Generals Antonio Lopez de Santa Anna and Martin Perfecto de Cos and others.
Augmented reality provides an interactive window that doesn’t just tell a story, but also shows it. It’s like a living textbook, in which users can see and hear the battle as a narrator explains the saga taking place before their eyes.
“Experience Real History is utilizing technology to bring history to life in an accurate and engaging way,” said Michael McGar, president of Experience Real History. “We’re at the forefront of creating how history is shared for future generations.”
Experience Real History will release a set of products about the Civil War/Gettysburg later this year.