Guide Explains How to Create a Photography Portfolio

PSCreatingaProfessionalPortfolioPHOTOGRAPHERS. Creating an online portfolio that knocks the socks off prospective clients is an art form. That’s the premise of PhotoShelter’s new educational guide, Creating a Successful Photography Portfolio. Your portfolio not only showcases your work, but also your work ethic, commitment to photography, and ability to deliver the type of work your dream clients want.

To start choosing images for your online portfolio, the guide suggests asking yourself three questions:

  • What is your best work?
  • Will these images get me the type of jobs I want?
  • How many great images do I have?

Answering these questions isn’t easy, because it’s hard to be objective about your own work. Getting reliable feedback is important.

Throughout the guide, seasoned photography consultants and photographers suggest how to build an online photography portfolio that helps attract potential clients and win jobs.

This guide includes:

  • Eleven secrets for creating a successful photography portfolio website
  • Tips for setting the right tone for attracting dream clients
  • Ideas for showcasing personal projects to help win jobs
  • Five common myths about portfolio reviews.

Photo consultants interviewed in the guide include Neil Binkley, Jasmine DeFoore, Stella Kramer and Amanda Sosa Stone. They share tips on preparing portfolios for client meetings, following up with clients, and locking job after presenting your portfolio.

Win a Website Image Edit

Photographers who download the guide before May 1 will be entered to win a Website Image Edit with top photography consultant Amanda Sosa Stone, courtesy of the photographer-marketing firm Agency Access . The winner will be announced on Wednesday, May 1, 2013.

“Creating a Successful Photography Portfolio” is the latest in PhotoShelter’s ongoing series of free business guides for photographers and marketing professionals. PhotoShelter’s e-book library includes 25+ educational guides including topics such as social media, email marketing, and starting a photography business.

PhotoShelter offers reliable and innovative online tools to build and grow a successful photography business. Over 77,000 photographers use PhotoShelter’s websites, social and SEO tools to show their work and attract new clients. PhotoShelter’s online image archives can help you stay organized and access images on the fly. Their image delivery and e-commerce tools can help you sell work easily and securely. Free 14-day trials are available.


Creating a Successful Photography Portfolio


PhotoShelter E-Book Library

Creating a Successful Photography Portfolio

Eyeist Offers Photographers Easy Access to Portfolio Reviews

PHOTOGRAPHERS. If you want your photography portfolio critiqued by an expert, you don’t have to travel to a photography conference to have it done. Eyeist, a Los Angeles-based creative consortium, has developed a Web-based photography review service that gives photographers around the world direct access to more than 50 world- class experts including photographers, art buyers, picture editors, and museum curators.

EyeistLogoThese influential photo-industry professionals will provide expert feedback and career guidance to photographers at all levels and in all locales.  In addition to eliminating travel costs, Eyeist makes the portfolio-review process available 365 days a year.

The Eyeist interface allows live collaborations between photographers and reviewers utilizing only a web browser. To access the service, you don’t need to download or install any additional software.

The Eyeist Portfolio Review is the brainchild of three photo industry specialists: photo-industry consultant Allegra Wilde, and professional photographers Micah and Jesse Diamond. The lead developer is Doug Dawirs.

“It was very important for us to replicate the satisfaction of the in-person photography review when we developed our service,” said Wilde. “We are accessible, affordable and convenient, and our doors are always open to any visual artist regardless of experience or skill level.”

“The reviewers at Eyeist have been hand-picked for their level of experience and accomplishment within the photography world, and their ability to give our clients a thoughtful and constructive critique.” explained Wilde.

Registration and image uploading is free. Prices for Eyeist reviews range from $100 to $350, depending on the package you select. If you choose a basic review package ($100), the reviewer will send you a recorded oral critique of your work.  You can schedule a 20-minute live critique session using Eyeist’s innovative workspace for $200.

If you are working on a portfolio, book, or gallery show, schedule an editing or editing/sequencing review package. The reviewer will work with you to edit your collection and sequence the final images to provide strongest presentation of your work.

You can select a specific reviewer or be automatically matched with a reviewer based on your needs or type of image collection. The average turnaround time for a review is less than 72 hours.

An Eyeist reviewer can help edit, sort, and finalize images for your portfolio, book, or gallery show.
An Eyeist reviewer can help edit, sort, and finalize images for your portfolio, book, or gallery show.

While all reviews conducted through Eyeist are completely private, a special Reviewers’ Choice Gallery highlights images reviewers deem to be exceptional. These images are posted for public viewing with the consent of the photographer.

“We have seen plenty of public forums that comment on photography, but this is the first time that experts have been given their own platform to share their opinions on what they are seeing—and liking—all in one place,” says Wilde.



Eyeist Reviewers

Eyeist Review Packages