PHOTOGRAPHERS. Do you know how to produce an eCard to promote your photography services? Are you prepared to begin offering eProducts to your customers?
During the pre-show DIMA conference before the 2014 PMA@CES event, Hybrid Commercial Photographer Will Crockett of PHOTOchannel.pro will show professional portrait photographers how to create non-printed e-products that combine images with motion and sound.
Crockett will explain why the popular “eCardPRO” provides an exciting replacement to the printed business card, You will also see that the eCard is just one type of eProduct that can generate new revenues for your professional photography business.
Crockett will demonstrate how photographers can capture photo, video, and audio files that can wirelessly move from a remote location to a post-production workflow in seconds. After the files are edited into a short video clip by a hybrid-capable pro lab the lab will install the clip on a specialized delivery platform that gives the professional photographer complete control over how the files are delivered to clients for use on their smartphones and tablets.
In Will’s own eCard, he defines a hybrid commercial photographer as one who uses videos, graphics, images, audio, and new media to sculpt the perfect message for a company’s products or services.
The seminar will be held live from 3:00 to 4:15 on Sunday, January 4 and streamed out to the world through a Google+ hangout. It will be recorded for playback just in case you need a second look.
As part of PMA@CES presence, DIMA (Digital Imaging Marketing Association) PSPA (Professional School Photographers Association) and SPAA (Sports Photographers Association of America) are hosting their annual pre-show conferences at Bally’s Las Vegas January 5-6, 2014. Additional conference programming is offered by the AIE (Association of Imaging Executives) Future Imaging Summit.
The 2014 International CES®, runs Tuesday, January 7 through Friday, January 10, 2014. It will include PMA@CES conference sessions, the PMA@CES Exhibits plus other events at The LVH (formerly Las Vegas Hilton) next door to the Las Vegas Convention Center and just a short monorail ride away from Bally’s Las Vegas.
The International CES is described as the world’s gathering place for all who thrive on the business of consumer technologies. It has served as the proving ground for innovators and breakthrough technologies for more than 40 years, and has become the global stage where next-generation innovations are introduced to the marketplace.
Because it is produced by the Consumer Electronics Association, the technology trade association representing the $203 billion U.S. consumer electronics industry, it attracts the world’s business leaders and pioneering thinkers to a forum where the industry’s most relevant issues are addressed.